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Expert Financial Coaching Across the USA

Rytorsa Consulting delivers more than 20 years of financial and operational expertise to help small and medium-sized businesses stabilize, scale, and thrive. We focus on practical, holistic solutions—tight cash-flow systems, debt and credit strategies, workflow improvements, and retention frameworks that keep teams strong and operations predictable.

Every business has unique currents to navigate. Whether you’re refining your processes, strengthening financial controls, preparing for financing, or building the stability needed to grow, we provide clear, actionable guidance tailored to your operation.

With responsive support and a consulting model built for real-world challenges, you’ll move from reactive to strategic—confident in every step forward.

Ready to transform your business?
Reach out today: [email protected] or (760) 814-5913

Decades of Financial Expertise

Rytorsa Consulting is grounded in more than twenty years of hands-on financial and business experience. Starting as an underwriter, our founder, Greg Rubio, evaluated thousands of financial profiles—developing a sharp understanding of how real businesses operate, where they struggle, and what drives sustainable growth. Today, that insight fuels a consulting approach built for small and medium-sized businesses navigating complex challenges. From cash-flow management to operational structure, Rytorsa gives businesses the confidence and clarity to move forward with purpose.

Join us in fostering a culture of informed and confident financial decisions.

Client-First Financial Empowerment Approach

Rooted in a client-first philosophy, Rytorsa Consulting provides a clear, judgment-free environment where business owners can solve problems, strengthen operations, and make informed financial decisions. Our consulting plans are built to give leaders confidence—equipping them with practical systems, clear workflows, and actionable financial insights that drive stability and growth. By creating a supportive, collaborative partnership, we help businesses navigate challenges, optimize performance, and chart a course toward long-term success. Step into a consulting relationship designed to elevate your operations and empower your business to move forward with certainty.

Choose Your Financial Voyage

Competent Crew

Starter Plan -

Best for: Sole Proprietors, 1 Person LLC, Individuals,

"I just need Clarity not a long Contract"


  • 1–2 strategy/Overview sessions (60–75 min each)
  • A custom 13-week cash-flow system
  • Action plan for 30 days (workflow, invoicing, vendor terms)
  • Email / text support (light)
  • One follow-up check-in

More features reviewed on initial meeting.



$350 - $600 One time (Ongoing monthly terms can be discussed)


Skipper

Growth Plan - 90 Day Plan

Perfect for:
• 2–10 employee service companies
• Businesses with unpredictable cash cycles
• Owners working through payroll timing, vendor terms, and business credit establishment
• Anyone wanting financing prep (loans, LOC, equipment)


  • 6 sessions (every 2 weeks)
  • Full ops review: workflow, collections, invoicing
  • 13-week cash-flow + 12-month budget alignment
  • Business credit foundation (trade lines, tiered credit, compliance checklist)
  • Basic staff-retention strategy (scheduling, pay consistency, turnover costs)
  • Priority email support

$900 – $1,500 (or $300–$500/month)**


Yachtmaster

Mastery Plan - 120-Day (or 6-Month) Business Performance

• 10–30 employee service companies
• Businesses preparing for lending (LOC, SBA, equipment)
• High-turnover companies needing retention systems
• Owners who want a fractional CFO-ish guide — without hiring one


  • Monthly or biweekly strategy sessions (8–12 total)
  • Deep workflows: invoicing, collections, SOPs, staffing structures
  • Business credit buildout (DUNS, NAV tiers, net-30/55 tradeline...
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Virtual Consultations

Embark on your financial journey with comfort from home, tailored guidance steering you towards success seamlessly.

Personalized Plans

Embark on a custom financial voyage with plans as unique as you, expertly crafted for every stage of your journey.

Email and Text Support

Stay connected with timely advice directly to your inbox or phone, ensuring smooth sailing throughout your financial adventure.

Credit Score Reviews

Hoist your sails with in-depth reviews and strategies to elevate your credit standing, unlocking new financial vistas.

24/7 Availability

Access our expertise and resources whenever you need, ensuring your financial course stays steady, focused and true.

Meet the Captain

Greg Rubio

Founder and Owner 


Guiding Businesses in the Right Direction


The name Rytorsa reflects our mission: Ryt stands for “Right,” and Orsa is a nautical term meaning “to adjust course or avoid an obstacle.”
Together, it represents what we do—help businesses take the right direction and steer clear of operational and financial obstacles.


At the helm is Greg Rubio, a seasoned business and financial professional with more than 20 years of experience helping organizations strengthen their foundations and scale with confidence. In March 2023 Rytorsa Consulting was launched. Before launching, Greg spent years as the underwriter who approved and evaluated hundreds of financial transactions—digging into the real story behind every business, every owner, and every decision.

He has supported and overseen growth trajectories exceeding $1 billion in annual revenue, ensuring financial operations met strict budget, compliance, and risk-management standards. His background spans commercial finance, consumer lending, underwriting, mortgage and commercial operations, entrepreneur and hands-on business process optimization.

A U.S. Air Force Veteran, Greg brings discipline, clarity, and a calm command presence to every client engagement. He is also a Certified Six Sigma Black Belt, Certified Project Manager, licensed NMLS professional, State Notary, and Center for Creative Leadership alumni equipping him with the tools to guide businesses through complex operational, financial, and strategic challenges.

Greg’s commitment to service—shaped by both military duty and decades in financial leadership—drives his mission today: to help business owners build stronger operations, healthier cash flow, and a clear path forward.